The official colors of Amazon Web Services (AWS) are navy blue and orange. Amazon Web Services (AWS) logo colors represent authority and success. Amazon Web Services (AWS) color palette has been the same since 2017. Amazon Web Services (AWS) color scheme can be used for design projects and purposes. Amazon Web Services (AWS) color codes and scheme for Pantone, HTML, HEX, RGB, and CMYK can be found below.
Amazon Web Services (AWS) Official and Primary Colors
The official and primary colors of Amazon Web Services (AWS) can be found below.

Hex: #252F3E
RGB: (37, 47, 62)
CMYK: (84, 72, 51, 52)
PANTONE: PMS 7546 C
Hex: #FF9900
RGB: (255, 153, 0)
CMYK: (0, 47, 100, 0)
PANTONE: PMS 1375 C
Color Name | HEX Color Code | RGB Color Code | CMYK Color Code | Pantone Color Code |
---|---|---|---|---|
Navy Blue | #252F3E | (37, 47, 62) | (84, 72, 51, 52) | PMS 7546 C |
Orange | #FF9900 | (255, 153, 0) | (0, 47, 100, 0) | PMS 1375 C |
Table of Contents
- 1 Amazon Web Services (AWS) Official and Primary Colors
- 2 What are the Logo Colors of Amazon Web Services (AWS)?
- 3 What Is the Meaning of the Amazon Web Services (AWS) logo?
- 4 Amazon Web Services (AWS) Logo Colors Confirmation
- 5 What are Other Similar Brands that Use Same Color Schemes as Amazon Web Services (AWS)?
Amazon Web Services (AWS) Hex Color Codes
Amazon Web Services (AWS) HEX color codes are #252F3E for navy blue and #FF9900 for orange. Amazon Web Services (AWS) colors as HEX can be found below.
Amazon Web Services (AWS) HEX color for navy blue can be found below.
#252F3E
Amazon Web Services (AWS) HEX color for orange can be found below.
#FF9900
Color Name | HEX Color Code |
---|---|
Navy Blue | #252F3E |
Orange | #FF9900 |
Amazon Web Services (AWS) Color Codes RGB
Amazon Web Services (AWS) RGB color scheme is (37, 47, 62) for navy blue and (255, 153, 0) for orange. Amazon Web Services (AWS) color palette as RGB can be found below.
Amazon Web Services (AWS) RGB color code for navy blue can be found below.
(37, 47, 62)
Amazon Web Services (AWS) RGB color code for orange can be found below.
(255, 153, 0)
Color Name | RGB Color Code |
---|---|
Navy Blue | (37, 47, 62) |
Orange | (255, 153, 0) |
Amazon Web Services (AWS) Color Scheme CMYK
Amazon Web Services (AWS) CMYK color codes are (84, 72, 51, 52) for navy blue and (0, 47, 100, 0) for orange. Amazon Web Services (AWS) color palette as CMYK can be found below.
Amazon Web Services (AWS) CMYK color code for navy blue can be found below.
(84, 72, 51, 52)
Amazon Web Services (AWS) CMYK color code for orange can be found below.
(0, 47, 100, 0)
Color Name | CMYK Color Code |
---|---|
Navy Blue | (84, 72, 51, 52) |
Orange | (0, 47, 100, 0) |
Amazon Web Services (AWS) Pantone Colors
Amazon Web Services (AWS) Pantone color codes are PMS 7546 C for navy blue and PMS 1375 C for orange. Amazon Web Services (AWS) Pantone colors can be found below.
Amazon Web Services (AWS) Pantone (PMS) color code for navy blue can be found below.
PMS 7546 C
Amazon Web Services (AWS) Pantone (PMS) color for orange can be found below.
PMS 1375 C
Color Name | Pantone Color Code |
---|---|
Navy Blue | PMS 7546 C |
Orange | PMS 1375 C |
What are the Logo Colors of Amazon Web Services (AWS)?
Amazon Web Services (AWS) logo has navy blue and orange colors and an arrow object. The Amazon Web Services (AWS) logo represents the acronym of the brand which consists of the letters, A, W, and S. The arrow object symbolizes the trademark Amazon smile.
Amazon Web Services (AWS) Logo Color Palette Image Format
The Amazon Web Services (AWS) logo colors can be found in an image format below.
Amazon Web Services (AWS) Logo Fonts
The Amazon Web Services (AWS) logo font is Officina Sans Bold. The Officina Sans Bold font is used for branding, marketing, and wordmark. The Officina Sans Bold font was created by Erik Spiekerrmann. Amazon Web Services (AWS) Font is also used by Amazon Prime, Amazon Studios, and Amazon Games brands.
Amazon Web Services (AWS) Logo JPG
The Amazon Web Services (AWS) logo in JPG format can be found below.
To download the Amazon Web Services (AWS) logo in JPG format, right-click and choose save.
Amazon Web Services (AWS) Logo PNG
The Amazon Web Services (AWS) logo in PNG format can be found below.
To download the Amazon Web Services (AWS) logo in PNG format, right-click and choose save.
What Is the Meaning of the Amazon Web Services (AWS) logo?
The Amazon Web Services (AWS) logo represents the A to Z array of cloud computing services the company offers. Amazon Web Services (AWS) logo colors symbolize authority and success. The navy blue color from the Amazon Web Services (AWS) logo represents authority. The orange color from Amazon Web Services (AWS) logo symbolizes success.
Amazon Web Services (AWS) Logo Story
Amazon Web Services (AWS) logo has been created by Amazon. Amazon has created Amazon Web Services (AWS) logo and chosen navy blue and orange as the Amazon Web Services (AWS) brand color palette because this color combination evokes a sense of invitation to experience happiness when availing of the company’s services.
Amazon Web Services (AWS) Logo Colors Confirmation
Amazon Web Services (AWS) logo colors are confirmed by the Amazon Web Services (AWS) company. The navy blue and orange colors for the Amazon Web Services (AWS) brand logo can be confirmed by visiting Amazon Web Services’ (AWS) official website.
What are Other Similar Brands that Use Same Color Schemes as Amazon Web Services (AWS)?
Brands that use colors similar to Amazon Web Services (AWS) are listed below.