Google logo colors

The official colors of Google are blue, red, yellow and green. The current Google palette has been used since 2015, with color codes available in HEX, RGB, CMYK and Pantone formats.

The Google logo uses blue, red, yellow and green, with the Google name set in a custom geometric sans serif wordmark.

The Google wordmark uses Product Sans, a custom geometric sans serif typeface created for Google’s visual identity.

Google’s four-color identity communicates an accessible, varied and playful technology brand. The green letter breaks the primary-color sequence and gives the wordmark its distinctive finish.

Google introduced its current simplified wordmark in 2015, replacing the earlier serif lettering with a geometric sans serif design while retaining the familiar four-color sequence.

Google publishes its visual identity and product-brand guidance through official Google brand resources.