Palette
Brand colors and logo
Penske logo colors
The Penske logo palette has 4 colors: Pigment Red (#ED1B2E), Cultured (#F8F7F8), Silver Chalice (#ABACAE) and Black (#000000). Copy the complete palette in HEX, RGB, CMYK and Pantone formats.
- Brand
- Penske
- Industry
- Travel, transport & hospitality
- Palette
- 4 colors
- Palette since
- 1969
Complete reference
Penske color codes
Click any value to copy it instantly.
Pigment Red
#ED1B2E- HEX
- RGB
- CMYK
- Pantone
Cultured
#F8F7F8- HEX
- RGB
- CMYK
- Pantone
Silver Chalice
#ABACAE- HEX
- RGB
- CMYK
- Pantone
Black
#000000- HEX
- RGB
- CMYK
- Pantone
All formats
Penske color codes at a glance
| Color | HEX | RGB | CMYK | Pantone |
|---|---|---|---|---|
| Pigment Red | #ED1B2E | 237, 27, 46 | 0.0, 0.886, 0.805, 0.07 | PMS 1788 C |
| Cultured | #F8F7F8 | 248, 247, 248 | 0.0, 0.004, 0.0, 0.027 | PMS 7436 C |
| Silver Chalice | #ABACAE | 171, 172, 174 | 0.017, 0.011, 0.0, 0.317 | PMS COOL GRAY 6 C |
| Black | #000000 | 0, 0, 0 | 0.0, 0.0, 0.0, 1.0 | PMS BLACK 6 C |
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Penske logo color palette
1600 × 800 pxQuick answers
Penske logo questions
What is the Penske color palette?
The official colors of Penske are pigment red, cultured, silver chalice, and black. Penske logo colors represent sophistication, simplicity, sincerity, and energy. The Penske color palette changed in 1969. The Penske color scheme can be used for design projects and purposes. Penske Color codes and schemes for Pantone, HTML Hex, RGB and CMYK can be found below.
What are the Logo Colors of Penske?
The logo of Penske includes pigment red, cultured, silver chalice, and black colors. The Logo of Penske uses the color codes below. Pigment red: The Penske Logo includes Pigment red because it represents energy. Cultured: The Penske Logo includes Cultured because it represents simplicity. Silver chalice: The Penske Logo includes Silver chalice because it represents sincerity. Black: The Penske Logo includes Black because it represents sophistication.









