Rakuten Pantone, HTML Hex, RGB and CMYK Color Codes
The Rakuten colors found in the logo are red. Use this Rakuten brand color scheme for digital or print projects that need to use specific color values to match their company color palette. Find the rest of your favorite brand color codes on this web page.
Rakuten Brand Color Palette
PANTONE: PMS 3517 C (Best Match)
Hex Color: #bf0000;