Palette
Brand colors and logo
Target logo colors
The Target logo palette has 2 colors: Red (#CC0000) and White (#FFFFFF). Copy the complete palette in HEX, RGB, CMYK and Pantone formats.
- Brand
- Target
- Industry
- Retail & e-commerce
- Palette
- 2 colors
- Palette since
- 2018
Complete reference
Target color codes
Click any value to copy it instantly.
Red
#CC0000- HEX
- RGB
- CMYK
- Pantone
White
#FFFFFF- HEX
- RGB
- CMYK
- Pantone
All formats
Target color codes at a glance
| Color | HEX | RGB | CMYK | Pantone |
|---|---|---|---|---|
| Red | #CC0000 | 204, 0, 0 | 13, 100, 100, 4 | PMS 2035 C |
| White | #FFFFFF | 255, 255, 255 | 0, 0, 0, 0 | PMS 2035 C |
Palette image
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Target logo color palette
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Target logo questions
What is the Target color palette?
The official colors of Target are red and white. Target logo colors represent vitality and simplicity. The Target color palette has changed in 2018. Target color scheme can be used for design projects and purposes. Target color codes and scheme for Pantone, HTML, HEX, RGB, and CMYK can be found below.
What are the Logo Colors of Target?
Target logo has red and white colors and three concentric circles on top of the name Target written in lowercase. The Target logo meaning symbolizes the precision and accessibility of Target and its product offerings. The concentric circle object is similar to a target board for sports which shows how Target offers exactly what customers are looking for.
Target Logo Fonts
The Target logo font is Helvetica. The Helvetica font is used for the logo and branding materials. The Helvetica font was created by Max Miedinger. Target font is also used by TED, BMW, and WhatsApp brands.
What Is the Meaning of the Target logo?
Target logo meaning is serving customers exactly what they need in one convenient place. Target logo colors symbolize vitality and simplicity. The red color from the Target logo represents vitality. The white color from Target logo symbolizes simplicity.
Target Logo Story
Target logo has been created by the Target PR team. The Target PR team has created Target logo and chosen red and white as the Target brand color palette because of its enlivening look and familiarity.
Target Logo Colors Confirmation
Target logo colors are confirmed by the Target company. The red and white colors for the Target brand logo can be confirmed by visiting the Target official website.









